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$6,000 Website Investment – 6 Month Update

I’m back with the 6 month update on how the $6,000 website investment has gone so far. You will see that things are going very well and it has provided an awesome ROI for both me and my parents. Before I give you all the fresh update, make sure to catch up on the previous two updates below:

  1. I Just Bought a Website for $6k; Here’s Why
  2. The 3 Month Update

I would suggest reading those two updates if you haven’t already so that you can fully understand everything that I will be talking about in this update.

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What I’ve Done Since the Last Update

It has been 3 months since the last update and to be honest, I have not done a whole lot to the site since then. I have probably put in about 4-5 hours total per month and most of that time has been emailing advertisers and optimizing adsense.

The site itself doesn’t take any work as it will continue to earn at a constant rate due to the content being evergreen, meaning that it will always be relevant and will not age.

I did do a couple things in the past 3 months and you can read more about them below:

Stopped Producing New Content

The service that I was previously using to produce content ended up going out of business which left me with a decision to make.

  1. I could either find a new content producer via Upwork and keep the fresh content coming 3 times a week like I have been doing since I took over ownership of the site.
  2. I could find a new content producer but, slow down the amount of content from 3 new pieces of content per week to 1 new article per week.
  3. Stop paying for new content

I opted to stop paying for new content so that I could take some time to determine if adding new content had a positive ROI for me. I have let this content sit on the site for 3 months and it is now time to determine if I should keep adding new content or if it is best to stop.

I will be diving deeper into the results from this and my decision in a second but, I just wanted to let you know that I stopped adding new content these past 3 months.

Continued to Optimize Adsense

The bulk of this sites earnings comes from Adsense so it is smart for me to keep testing and optimizing to find the ads that perform the best. Up until recently, I have been manually testing different ad placements and it has been a real pain in the butt to make changes and to determine what changes led to the most earnings.

I was using 3 different plugins to get the ads where I wanted them to be on the site and I was unable to fully optimize the ads for mobile users. This was leaving a lot of money on the table because a good chunk of the sites visitors come via mobile.

Luckily, I came across a sweet plugin that allows me to test different ad layouts and keeps the stats for each layout so that I am able to determine which one makes the most money. This plugin is called AmpedSense. The owner of the plugin actually helped me setup the plugin on my site and has been super helpful, great guy as well!

Take a look at the screenshot below that shows the stats for a couple different ad layouts that I have been testing on the site:

ampedsense-stats

It gives you all of the stats that are important and in an easy to read fashion. I have only been using this plugin for around 3 weeks and I am excited to see how much I am able to increase the earnings over a longer period of time.

One area that this plugin has helped tremendously is for showing ads for mobile users. Take a look at the stats for the ads that are shown to mobile users. The “Baseline” layout was what my site was originally showing before using the plugin:

ampedsense-mobile

Ignore the earnings because most of them are from February, but, I want you to see the improvements across the board with the new ad layouts. The CTR nearly tripled and the RPM more than doubled. This is HUGE. I’m excited to see how big of an impact this has on the earnings over a month long period.

If you are monetizing your site with Adsense and you AREN’T using AmpedSense, you are leaving money on the table. I would highly suggest at least giving it a shot, it’s free!

Traffic and Earnings Report

Let’s see how the site has performed in the last 3 months in terms of traffic and earnings. First, let’s look at the November:

November’s Traffic Stats

Overview

nov-traffic-overview

A very solid month in terms of the amount of unique users and it was one of the best months since I have owned the site.

Traffic Channels

nov-traffic-channels

The majority of the traffic is still from social media, mainly Pinterest, with direct and organic following it up.

Overall, solid month on the traffic side of things and let’s see how this translated into earnings!

November’s Earnings

Adsense Earnings

nov-earnings

I have to hide all of the data from my Adsense account except I am allowed to show you the amount of earnings it made as well as the date. So in November the site was able to pull in $549.19 from Adsense! Through November, this was my second best month from Adsense.

Etsy Earnings

nov-etsy

Not a ton of money but, Etsy’s affiliate program made me $64.80 in November!

Advertisers

Another revenue source is selling banner advertising on the site. I currently have 3 advertisers which add an extra $136 per month to the bottom line.

Total Earnings

Google Adsense: $545.19

Etsy Affiliate Program: $64.80

Advertising: $136.67

Total: $746.66

A very good month in terms of earnings and through November, this was my highest earning month yet! Also, since I have stopped paying for content there was no expenses during the month which allowed every cent of the $746.67 earned this month to be all profit.

November was my best overall month since I have owned the site. The traffic has increased month over month and it was also my highest earning month. This is awesome to see! However, you will find out that in the next two months the site begins to see even more success.

December’s Traffic Stats

Overview

dec-traffic-overview

There was close to 40k unique visitors in the month of December, which is slightly down from the previous month. With that being said, still a solid month traffic wise.

Traffic Channels

dec-traffic-channel

The traffic channels stayed relatively the same since last month but, the organic traffic actually saw some nice growth. Around a 600+ more organic visitors and a 3% increase in the percentage of the total traffic from 16.8% to 19.5% from Organic traffic. This good to see because it means a bigger portion of the website’s traffic is coming from organic searches and is becoming less reliant on social media.

December’s Earnings

Adsense Earnings

dec-earnings

December saw a decrease in Adsense earnings, although $487.41 is not a bad month by any means!

Etsy Earnings

dec-etsy

$55.95 from Etsy! I am super pumped even though it is only 50 bucks because these affiliate links are only on a select few posts where the products make sense to promote.

Amazon Affiliate

dec-amz-earnings

Not much, but an extra $8.65 was earned through the Amazon affiliate program. It all adds up over time.

Banner Advertisers

Same as last month, an extra $136.67 from the 3 advertisers that pay to have a banner ad on the site. Nothing much else to talk about here.

Paid Post

I had one person contact me to do a paid post on my site for $50 and I accepted. The content they wrote was good and I made $50, pretty good deal!

Total Earnings:

Google Adsense: $487.41

Etsy Affiliate Program: $55.95

Amazon Affiliate: $8.65

Advertisers: $136.67

Paid Post: $50.00

Total: $738.68

Another very good month! Back to back months with over $700 in profits and you will see that the next month was able to continue the trend, more on that below.

January’s Traffic Stats

Overview

jan-traffic-overview

January saw a HUGE increase in traffic compared to all of the previous months. With over 54,000 unique visitors in January it made it by far the highest amount of traffic in a month. Let’s look at the traffic channels to see where all of this traffic came from

Traffic Channels

jan-traffic-channels

You might have been able to guess it.

Social media, Pinterest, was what provided the site with a nice increase in traffic this month. It would have been nice to see this increase in traffic from organic search because that would mean the content that I was producing 3 months ago is starting to see some rankings and bring in traffic.

Nonetheless, still a nice surge in traffic so let’s check out if this was able to lead to an increase in earnings as well.

January’s Earnings

Google Adsense

jan-earnings

That’s what I like to see! $641.85 was made this month via Adsense, which is $100+ higher than any other month.

Etsy Earnings

jan-etsy

A solid $54.50 made from Etsy in January as well, not bad!

Advertisers

Same thing as the previous months here, $136.67 was made from 3 different advertisers.

Total Earnings:

Google Adsense: $641.85

Etsy Affiliate Program: $54.50

Advertisers: $136.67

Total: $833.58

My best month yet!

Thanks to the increase in traffic, there was a nice boost in the Adsense earnings which led to the really good month overall. If I am able to keep up this amount of traffic and combine that with my newly optimized Adsense layout thanks to AmpedSense, I should see some higher earning months coming up.

The First 3 Months vs. The Last 3 Months

Now that I have owned the site for 6 months I can now split that time in half and see what kind of growth the site has seen when comparing the first 3 months to the last 3 months. 3 months is a long enough period to get a good idea of whats working and what isn’t. I will also be able to see the areas of most growth and where I could improve.

This whole next section of this article will be comparing various stats from the first 3 months to the last 3 months, should be fun 🙂

Overall Traffic

This is one of the most important metrics to any website and seeing growth month to month is vital to constantly improving the site. Let’s see how the first 3 months of traffic compared to the last 3:

3month-total-traffic

The image above shows the traffic stats from the first 3 months compared to the last 3 months. You can see that there has been some nice growth. There was a 23.85% increase in unique visitors in the last 3 months, which is a substantial increase! The # of sessions and pageviews also saw a nice boost.

Pinterest Traffic

This is the sites main traffic driver and it accounts for over 50% of the sites traffic since I have gained ownership. I would like to see the site be less dependent on Pinterest for traffic but, nonetheless, it is still driving a ton of traffic each day. Let’s check out the growth it has seen from the first 3 months to the last.

Pinterest Traffic

3month-pint-1 3month-pint-2

The first 3 months Pinterest drove 67,000 visitors and in the last 3 months it drove over 80,000, which comes out to a 19% increase! One of the major reasons for the increase is due to a handful of the new articles I published that went viral within Pinterest and they continually drive 100+ visitors a day back to the site.

Pinterest is different from the rest of the social media sites such as Twitter and Facebook because the content on Pinterest does not get lost in the past. Old posts will continue to drive traffic on Pinterest because people use it as a search engine and popular posts will rank well. This makes Pinterest a very solid traffic source because it isn’t just one-off traffic, it is consistent and will continue to grow if you keep posting on Pinterest.

Organic Search Traffic

Increasing the organic search traffic was a major focus during the first 3 months that I owned the site. I added a total of 42 new articles to the site during that time period and it will be interesting to see how well the organic traffic increased since then.

First 3 Months vs. Last 3 Months

3month-organic-1

There was a solid 33% growth in organic search traffic from the first 3 months to the last 3 months, which is pretty darn good! Organic traffic increased from 18,000 to 24,000, which is about an extra 2,000 visitors per month in the last 3 months.

I think the site will continue to see growth over the next 6+ months as well because all of the articles will have enough time to settle into Google and start to rank for longtail keywords. So I would expect the organic traffic to keep rising over the next few months.

Keyword Growth

One of my favorite tools, Semrush, does an awesome job of showing the growth that your site has seen in keyword rankings and how well that translates to traffic. Let’s check out how my site looks in Semrush:

Traffic Growth

semrush-traffic

As you can see, a good surge in traffic growth according to Semrush. Semrush tracks keywords your site ranks for within the top 100 of Google and translates that to search traffic by looking at the monthly search amount.

According to Semrush, my traffic grew by 100% but, as we saw earlier it actually grew by only 33%. So Semrush isn’t 100% accurate but I still feel like it does a good job of showing growth.

Keyword Rankings

Like I said, Semrush tracks the amount of keywords that your site ranks for within the top 100 and you can see how many keywords you ranked for 6 months ago vs. now. That is what we will look at now:

Keyword Rankings 6 Months Ago

semrush-keywords1

6 months ago I had just over 4,000 keywords ranking within the top 100 of Google. I feel like the keywords ranking within the top 10 of Google are the most important, so we will mainly look at that number. There were 18 keywords in the top 3 and 192 ranking in the 4-10 positions, which comes out to a total of 210 keywords ranking in the top 10 of Google.

Now let’s compare that to my most recent month, which was 6 months later:

Keyword Rankings in January (6 months later)

semrush-keywords2

6 months later I am ranking for close to 6,000 keywords within Google, which is close to 2,000 MORE than it was 6 months ago. Now let’s look at the top 10 rankings.

There are 29 keywords in the top 3 of Google and 212 ranking in the 4-10 position range, which is a total of 241 keywords ranking within the top 10. The site is ranking for 31 more keywords in the top 10 compared to 6 months ago, which is a solid improvement.

As you can probably tell, the majority of the keywords are ranking in the ranges of 21-50 position and 51-100 position. These keywords in these ranges don’t bring in a lot of traffic but, they do have the potential to increase in ranking over time. I think the 42 new articles I published on the site have accounted for a lot of the keywords ranking in this range, so I am hoping that after a couple more months they will be able to move up higher.

Adsense Earnings

The Adsense earnings account for the bulk of my site’s earnings and I have also put a huge emphasis on trying to optimize these ads. Let’s take a look at how they have been performing.

The First 3 Month Earnings

3month-1stadsense

In the first 3 months the site earned $1,333.65 from Adsense, which comes out to $444.55 per month. This isn’t terrible by any means and is still a solid chunk of money each month.

Last 3 Month Earnings

3month-2ndadsense

In the last 3 months the site has earned a total of $1,678.45 from Adsense, this averages out to $559.48 per month! This is a $100+ increase per month which I am really happy about. This growth I think is mainly due to the increase in traffic the site has seen because with Adsense, more traffic = more earnings.

However, I am super pumped to see how the earnings grow now that I have been using AmpedSense which has allowed me to fully test different ad layouts. I am thinking that I will be seeing some nice growth over the next few months in terms of Adsense earnings.

Total Site Earnings

One of the most important metrics to track are the earnings and to compare the first 3 months to the last 3 months. This is looking at the earnings from all of the different sources as well.

First 3 Months Earnings

3month-earnings-1

Feel free to ignore the traffic stats section as it is in the same spreadsheet that I keep my earnings in so it was caught in the screesnhot. However, in the orange box you can see the earnings by each month. There was a total of $1543.61 earned during this period which averages out to $514.54 per month in earnings. Not bad!

Last 3 Months Earnings

3month-earnings-2

Once again, feel free to ignore the traffic stats and the large black blob.

The total earnings for the last 3 months was $2318.92 and that comes out to $772.97 per month! This a large upgrade over the previous 3 months. In the last 3 months, the site was able to generate $775.31 more money and $258.44 more per month!

This is some awesome growth and it was from a combination of things, one major reason was that I was able to land some advertisers that added a quick increase in earnings. That combined with the Adsense improvements helped increase the monthly earnings.

Total Site Profits

Profit, by far the most important metric for any business and it’s funny because a lot of people seem to ignore this stat in their business and only look at the revenue. You can have all of the revenue that you want but, if that doesn’t translate to making ACTUAL money what does it matter?

So the last thing that we are going to compare is the profit that the site made:

Profits in the First 3 Months

3month-profit1

There was a good chunk of expenses within the first 3 months since I was paying for content to be written at a pretty rapid pace, which caused there to be a large expense per month for new content.

You may or may not noticed but, the profits are a bit higher than I reported in the last update due to my content writer giving me a partial refund for the content that they didn’t write for me. So if you noticed the discrepancy between these numbers and the the 3 month update that is why.

The first 3 months accounted for $983.61 in profit, which is $327.87 in profit per month. This would value the site at right around $6,500 based on the 20x multiple if I were to sell it at this point. Let’s see how that value changed over the next 3 months.

Profits in the Last 3 Months

3month-profit2

You can see right away that these months were WAY better, mainly due to their being no expenses combined with a solid increase in earnings. A total of $2318.92 was earned in profit during this time and that comes out to be $772.97 per month. With the new 3 month average being $772.97 per month in profit, the site is now valued at around $15,500 if I were to sell it now! Remember, I bought the site for $6,000.

I will touch on the subject of selling the site and the current value in a minute.

Current Return on Investment

Remember that this website is acting as an investment vehicle and it needs to be giving a solid ROI for the investors, which are my parents. So let’s see the type of ROI they have seen so far from this website. Just as a refresher, my parents and I split the monthly profits 50/50.

Total Profit

total-profit

The site has made a total of $3302.53 in profit since I took over ownership. This means that my parents have made a total of $1,651.26 on their $6,000 investment over a 6 month period.

What kind of ROI is this?

My parents have seen a 27.5% ROI on their initial investment! Over a year long period, this would come out be a 55% yearly ROI, which is 5x better than the average stock market investment, especially during the current market conditions.

Not only are my parents getting an awesome ROI on their investment each month but, I am also building up a sellable asset along the way that I can cash out whenever I want. It is hard to find an investment that provides this type of upside.

I now want to walk through the idea of possibly selling the site and what kind of ROI we would see if we decided to go this route.

Should we Sell?

Now that I have owned the site for 6 months and have a solid track record of earnings and of the traffic, we could now sell the site if we wanted to. Also, by not paying for new content and increasing the monthly earnings the last couple of months I have been able to maximize the site’s value. So right now would be a good time to sell the site if we wanted to.

I’m not sure I have mentioned this before but, my parents buy houses and repair them and then flip them or rent them out. They basically do what I do with websites but with real estate. It runs in the family I guess 🙂

However, my point of bringing this up is that they are looking to purchase another house and they would like cash from this website out so they can use the money with the new house they buy. So that means my parents are looking to sell the site pretty soon.

ROI If We Sold the Site Now

If we decided to sell the site right now, based on the earnings through January, the site would be valued at around $15,500. I would probably sell the site through Empire Flippers which they they would take 15% of the sale price as a selling fee so we need to take that into account.

This would mean that we would get around $13,200 for the site after the 15% fee is taken out.

The agreement that I had with my parents for when we sold the site is that they would get their initial investment back of $6,000 and then we would split the rest 50/50. So after they got their $6k back there would be $7,200 to split between us from the $13,200 we made from the sale of the site. This would come out $3,600 for my parents and $3,600 for myself.

Now, we add this $3,600 made from the sale of the site with the $1,651.26 of monthly profits from the past 6 months and that comes out to a total of $5,251.16 in PROFIT for my parents and the same amount of profit for myself.

In this 6 month period, my parents made $5,251.26 in profit on a $6,000 investment, that comes out a 87.5% ROI through 6 months. That is an insane ROI in a very short period of time.

I’m going to quickly break these numbers down so it is easier to digest:

Breakdown of My Parents ROI

Total Monthly Profits: $1,651.26

Profit from Site Sale: $3,600

Total Profits: $5,251.26

Initial Investment: $6,000

Return on Investment (through 6 months): 87.5%

My parents will be very happy with this kind of return and I am truly excited to be able to help my parents out as well. They were nice enough and believed in me enough to invest $6,000 into my idea and it looks like it is going to work out well. I’m extremely grateful, thanks mom and dad 🙂

Is Money Being Left on the Table?

If we sell the site within the next month do I think there is some money being left on the table?

Yes, I do.

I think that the content that I published on the site 3 months ago is just starting to gain some traction within Google and I think continuing to add content will help grow the site. I also think that the Pinterest traffic will continue to grow if I keep adding new content as well. Combine this traffic growth with the fact that I am now truly able to optimize adsense ads with AmpedSense and  I think the site could get to $1,000 per month in profit within 3-6 months from now.

Are we losing out on a TON of money? No, not really. I just feel like the site hasn’t reached it’s potential yet.

However, I am 100% fine with selling the site.

Please don’t think that I am complaining about my parents wanting to sell the site, because that is not what I am doing at all. I am just being completely honest with you all and saying that I think the site still has more potential.

Wrapping Things Up

My parents and I have made the decision to let it earn for one more month and then see what kind of valuation it will get from Empire Flippers. Depending on how they value the site we will either list our site for sale or keep it longer.

We will be making this decision at the end of February and I will make sure to keep you all up to date on what we do.

Thank you all for reading and I hope you enjoyed the 6 month update on the website investment. I hope that I have opened your eyes on the crazy ROI websites can provide you with. I mean where else will you see a 87.5% ROI in 6 months?! 🙂

Feel free to leave any questions or comments below, I will be around answering all questions!

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Comments

37 Comments

Jared Rogers

Bravo Josh — what an awesome read and case study!

Josh
Josh

Thanks Jared, glad you enjoyed it! I appreciate the comment as well my friend

Josh

Claire

Awesome that you made so much more when you eliminated your expenses! Thanks for sharing such a detailed update!

Josh
Josh

Hi Claire,

Yup, that was the goal so that I could position the site as best as I could when we go to sell it. Thanks for the comment 🙂

Josh

Anthony

Inspirational stuff Josh! I was on the fence, but you’ve convinced me that websites are certainly a worthwhile option for investing. Thanks for sharing this journey!

Josh
Josh

Thanks Anthony 🙂

That’s awesome to hear and Thanks for commenting

Josh

Shabbir

Hi Josh,

Awesome – congratulations! I’m in the market for buying a website myself, you’ve inspired me!

Do you post manually on Pinterest?

Josh
Josh

Hey Shabbir,

Thank you so much my friend 🙂

As for Pinterest, I have done it manually as well as outsourced it. A little bit of both

Josh

James Russell

Looks like the extra expense (content) month one, was well spent even though you did not continue with it. Cheers, and drop shopping, that sounds cool. I had not before today known about flipping websites or drop shopping, so cheers again. You should buy the site of mum and dad, You’ve already got skin in the game.

Josh
Josh

Hi James,

You are correct, it seems like the content did help with increasing the traffic and if I was going to hold the site for 1-2 more years I would 100% keep adding new content. However, since we are planning on selling soon I wanted to trim all of the extra expenses. Glad I could open your eyes to website investing 🙂

And great idea, about buying the site from my parents and that is actually something that I have thought about. I will be thinking about that decision and seeing if it makes sense for me

Josh

Ricardo

Josh,

Any potential buyer will want to see what he/she can do to keep the same revenue coming in and climbing. I strongly suggest you incorporate the content back into the site and show it as an expense that pays dividends.

The way you showcase it, it looks like free lunch. Most people willing to spend more than $5,000 on an investment know there is no such thing as free lunch. Not to mention that you can also show the difference in revenue that fresh content can continually generate.

Without it, most sites can only be optimized so much before the inevitable fall starts.

Just some things to consider. Otherwise, excellent write up.

Ricardo

Shane Labs @ AmpedSense

Thanks for the AmpedSense shout out! It was a blast helping you get set up with it and watching your adsense earnings grow 🙂

You’re a rockstar and I look forward to reading about even more increases in the future!

Josh
Josh

Hey Shane,

Thanks again my man! Thanks for the comment and for reading

Josh

kevin

Nice post. It’s really an eye opener, I’ve never thought of investing a website, and now I couldn’t stop thinking of it. The problem is it’s really rare to find a website for sale for less than $10,000. Can you share some experience on that? or just keep refreshing Empire Flippers everyday?

Josh
Josh

Hi Kevin,

Awesome to hear that I was able to open up your eyes to this type of investment! There are actually a ton of websites under $10k on Flippa. Just make sure to do your research to avoid the scams because there are usually a lot of lower quality sites under the $10k range.

Josh

Mike

I am so envy now… Of your parent ! They have such a sensible and creative son. You made developing websites so fun with all those numbers. I going back to create a few of mine now.I bought a ton of domains waiting to progress.. Thanks for the great inspiration case study !

Josh
Josh

I really appreciate your comment, it made my day 🙂

Good luck with your own websites and if you ever have any questions feel free to shoot me an email

Josh

Paolo

Great job mate!!
Happy for you..

I’m really interested to try Ampedsense,
but dosen’t work for me.
installed got an error.. sent 2 email to the developer not reply at all; shame.

All the best, Paolo

Josh
Josh

Hey Pablo,

Thank you! As for AmpedSense, that’s really weird. What is your email address? I will send it to the owner and let him know you are having some trouble.

Josh

Paolo

Hi Josh,
I really appreciate. . my email is the one im using to write here
many thanks

Roberto

Wonderful Wonderful post again Josh,

From your fba business to your website investment, you have kept us in the loop with clear detailed technical information. I really appreciate the time you take to make these updates.

The amount of work needed to make a post like this will put off many from even starting.

I think after FBA, websites may just be the biggest ROI earners in the industry. Done the right way, money making sites are POUND for POUND profit gorillas simply because of the lack of costs to generate said profit.

These websites are also the most forgiving during ones “LAZY SPELLS” as they continue to generate some revenue through the down period.

I am so happy for your progress and it sure does motivate me and many others.

Keep it up.

Roberto

Josh
Josh

I really appreciate the comment Roberto!

These types of posts do take a lot of work to put together but, I really enjoy sharing what I am doing and my thoughts behind my decisions. I am glad that you enjoy reading them 🙂

You may be right about websites having the best ROI when compared to FBA. This is especially true when you know how to purchase websites that are already profitable as they provide an instant monthly income. Thanks for the comment

Josh

Dave

Great, great, job! You make it sound easy 😉 I agree that there’s a lot more potential with fixing and flipping websites than other more traditional options. Looks like everything went well for you – no hackers, no site outages, no lawsuit threats. The first site I tried to fix and flip from Flippa, I got scammed out of $1500. Alas, it was too good to be true.

Thanks for the AmpedSense tip, going to check that out now.

Good luck and connect any time.

Sincerely,
Dave

Robert

Hey Josh, another super article! I would recommend not to sell the site, why not add more content to get a thousand bucks every month? Never sell a running system 🙂 Greetings from Germany!

HS

Hi Josh, I am from Singapore and I like your articles because it gives so much value to people! I stepped into affiliate marketing world few months ago and then I realized that I am not a good writer so for a long time I was not producing or even touch the website anymore until I read your articles and decided to give it a try again!

Just want to ask you that if I engage a writer, how long should each article be? The most important question should be, when you engage a writer to produce content to you, do you really understand the contents very much ? Because I have a worry that if all of sudden I receive someone comments on my site or asking any question (since they thought I am the writer) yet I actually do not fully understand the contents (since that’s other people work, which means the writer that I engaged) , in this case what to do? Or am I worry too much? Or should I just engage the writer to write something that I have some idea of?

Josh
Josh

Hi,

First off, it’s awesome to hear that I have inspired you to start working on your sites again!

As for hiring writers, I usually want at least 1000 words for each article. I do not fully understand every single thing for most of the content that I have produced but I do have grasp on most of it. I usually don’t have very many comments left on my sites so I wouldn’t worry too much about that

Josh

HS

Hi Josh!

Thanks for your reply! I have gotten one article from the writer I hired. Quite satisfied with it 🙂 However, I would like to have your advise again before I go ahead and get more articles.

For the website silo structure, do all the contents sharing the same topic or product? What I mean is, if I am to promote game consoles, there are so many in the market such as playstation, xbox, Wii and etc. If I were to promote all of them, do you think it will be harder to achieve high ranking in search engine? Or shall we just focus on one product, say playstation and then writes all articles about playstation and this way it would be easier to climb up the ranking?

I am thinking since you are great at SEO, would you create a lesson , take one real product as an example to explain in more details how to do the proper silo structure in a website 😉

Gael Laurent

Hey,
Great article really !!
I have a question about the traffic from pinterest, this a free traffic or paid traffic (pinterest ads) ?
And if i have a new site just maid a few days now (Niche: weight loss), what’s advice you propose me ?
And how do you got the other advertises apart adsense ?
Greetings

Josh
Josh

Hi Gael,

All of the traffic from Pinterest is free, however, I have been testing some pinterest ads and seeing how that works out!

As for your new site, I would suggest creating unique and high quality content that people want to read and share. That is the key to any new website.

The other advertisers are people that I have reached out and asked them if they wanted to advertise on my site for a monthly fee. This can only be done on sites that have at least a decent amount of traffic or they wont want to advertise

Josh

Dom

Congrats Josh!! I pretty much read almost everything on your blog in like 3days 😀 wheeewww! Its all inspiring man! I have a business where I repair and customize iphones that I’m trying to get a bigger audience for in my area by ranking for some specific keywords. How do I even go about doing so? Ive found the keywords I want to use but do I like add a plugin or something to my WordPress site for SEO? Or just start writing articles with my keywords and it gets ranked automatically on google? Is on article enough or do I keep adding more under the same webpage? Sorry for all the questions!! My website is http://www.domswirelessbar.com I used a purchased theme and added content to my liking.

Josh
Josh

Hey Dom,

These are my favorite type of comments, when people tell me that they read through all of my content in a short period of time! Love hearing that 🙂

as for your question, I would start writing content targeting those keywords and if they are local you shouldn’t have too hard of a time ranking. Once you publish the content you can do some promo such as sharing on your FB page, twitter account, etc but you dont have to. I would suggest writing as much content as possible

Josh

Dom

Thanks alot Josh I appreciate it! Do you use Yoast Seo? I think I may have noticed it in a video you’ve made. If so, have you use the premium multiple focus keywords the plugin offers? Like do you use it in order to target multiple keywords for one page or can you still rank for multiple just using one focus keyword? What do you recommend? Thanks in advance!!!!

Josh
Josh

Hey Dom,

I use Yoast SEO mainly for the ability to customize the titles and meta’s of each post. I don’t use it to determine when my article is SEO optimized because I feel like what they considered to be “optimized” is actually over optimized. Don’t worry about the focus word and just write high quality articles that target multiple keywords that are related to each other.

Josh

Dom

Thanks!!!! 😉

Adam

Hey, great article! I have read everything on your site in just a couple of days besides the Amazon FBA case study which I am going to tackle next, found you on /r/entrepreneur.

Did you end up selling the site?! I think it’s due a final update!

Josh
Josh

Hi Adam,

Thanks for your comment and I am glad that you made your way to my site!

As for the site in this case study, it is still going strong and I have not sold it. I will have a new update on it here very soon

Josh

Aaron

Great article mate, very inspiring! Being a former develoer myself before joining the military, I’ve recently discharged and looking for someone to partner with and invest in buying a few such niche sites that can generate income. Any recommendations on where to find similar minded folk?


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Josh

Josh

Hello and welcome to my site! My name is Josh Shogren and I am 20 years old. Follow along as I try to turn my passion into paychecks.

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